In putting top-down responsibility into action, the top and middle management levels should communicate the cross-sectional task and provide continuous information on the steps in the implementation of GM. The relevant means of communication should be used for this, such as events, internal announcements, intranet, internet, etc. Precise ideas about this should be developed in the implementation concept and, where necessary, binding work stages set out.

You can find fuller details of information and communication within the framework of GM here.